Research

AI search research: original studies on who AI engines cite

This is our own AI search research, run in-house and published in full. We tell clients that original data is the most reliably cited thing a brand can publish, so we publish ours. Every study here states its sample, its method, its dates and what it cannot tell you. All of it is CC BY 4.0, so you can reuse the numbers with attribution.

90-Day Cited Guarantee 181 brands measured across 4 engines Top Rated 100% Job Success
5

original studies, published in full

Every one states its sample, its method, its dates and what it cannot tell you. All of it is CC BY 4.0.

01 Published studies

Every piece of AI search research here ships with its method attached.

Published

Houston Real Estate AI Visibility: the 500-Query Study

82.6%

of the Houston real estate agents AI names appear in exactly one of 40 areas

We put 500 real estate queries about Houston to ChatGPT, Gemini (API-based), Gemini (web) and Perplexity and extracted every agent and firm each answer named. Across 1,940 answers the surfaces named roughly 4,800 firms, and 87.2% of them were named by a single surface. Full method, row-level data and a searchable list of every name.

Read the study

Published

Which Domains AI Cites on Real Estate Questions

1297

domains cited, published as an open list with per-engine counts

The open list of every website five AI engines cited across 747 measured answers, with per-engine counts, engine reach and site type for each one. All four property portals together drew 35 citations, fewer than YouTube alone. Filterable on the page, complete as a CSV under CC BY.

Read the study

Published

Hostinger CDN Blocks GPTBot: an HTTP 429 Case Study

0 of 8

cache-miss requests GPTBot got through, while every other crawler got 8 of 8

A platform-level CDN rule returns HTTP 429 to GPTBot before a request reaches origin, confirmed in writing by the host. The measured evidence, the three wrong turns it took to diagnose, the ticket, and a reproducible method for testing any host.

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Published

The 150-Query Real Estate AI Search Study

83%

of cited domains reach only one engine

We put 150 real estate search questions to ChatGPT, Perplexity, Gemini, Google AI Overviews and Copilot and recorded every source each one cited. Across 747 measurements the engines cited 1297 domains, and only 3 were cited by all five. Full method, row-level data and limitations.

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Published

The 181-Brand AI Visibility Study

87%

absent from all four AI engines

We asked ChatGPT, Perplexity, Google AI Overviews and Gemini a buying question about 181 United States ecommerce brands, using each brand's own category. 158 of them were named by none of the four. Full method, sample, data and limitations.

Read the study
02 Method

How we run our AI visibility research

Every study starts with a real buying question rather than a brand name, because that is the moment an engine decides whose name to hand a customer. We put that question to each engine in turn, record what comes back, and classify the brand as cited, mentioned or absent.

Then we publish the sample, the dates, the exact wording and the parts of the method we do not trust. Where the data is weak we say so on the page instead of burying it in a footnote.

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03 Free, no call required

Run the same test on your own brand.

Two fields. We ask your buyers' real questions across ChatGPT, Gemini, Perplexity and Google AI Overviews, screenshot every answer and email the report inside 48 hours. Same method as the studies above, pointed at your site.

No call. No card. Four engines, a screenshot of every answer, inside 48 hours.

Prefer to talk first? 15 minutes with Abdul, not a sales rep.

chatgpt.com · "best real estate agent in Houston" ChatGPT answering "best real estate agent in Houston" by naming Houston Properties Team, Found Realty Group and Corcoran Prestige Realty Three named. None of them you.
Unedited, from a real audit. This is the answer your buyer already sees.